Top of my wishlist? A list of the people who *actually* attended the workshop, panel or case study presentation given by my company at an industry tradeshow. The list of all show attendees is nice, but given the cost of actually sponsoring any of the content, I’d like to know who exactly came to listen.Continue reading “Marketeer’s wishlist: QR codes on tradeshow name badges”
Monthly Archives: October 2011
Goodbye to Steve Jobs, a true marketing genius
When I read about Steve Jobs death this morning (on my Liverpool Street bound train on the way to work, many hours after the news had been widely reported in the USA and beyond) I fell into a bit of a reflective mood focused on all the contributions this man has made over his yearsContinue reading “Goodbye to Steve Jobs, a true marketing genius”
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