I am not a publishing house!

Firstly, a big thank you to Clevertouch for inviting me to last week’s breakfast briefing: “Your Digital Marketing Strategy for 2015 and beyond….” While I gave the bacon sarnies a miss (veggie!) I did walk away from the Brewery on Chiswell Street with some food for thought which I’ll explain below. Are you a contentContinue reading “I am not a publishing house!”

It’s official. I’m addicted to Buffer

Why Buffer? Because it’s totally awesome and I can really see how this tool could help a busy company where a lot of people have a little bit of time to contribute to growing a brand via social media. I love the “team” element of this tool and I am going to spend all day tomorrowContinue reading “It’s official. I’m addicted to Buffer”

5 very obvious reasons Linkedin Contacts won’t replace your company CRM

A few weeks ago, when I saw that LinkedIn had announced its “Contacts” services I got VERY excited. My first thought was: “Can I finally do away with my CRM?” Sadly, the answer is no 😦 LinkedIn Contacts is not going to solve my number one database marketing problem, which is keeping my data current.Continue reading “5 very obvious reasons Linkedin Contacts won’t replace your company CRM”